Plan main, detail, scale and usage images around the questions shoppers need answered before buying.
Product photography should answer questions, not merely attract attention. Shoppers cannot handle the item, so images need to explain texture, scale and use.
Choose a consistent main view
Different distances and angles can make similar products difficult to compare. Show the whole item and its distinguishing features. Consistent framing helps category pages feel organised.
List decision-relevant details
Materials, connection points, surfaces and package contents may matter more than a fixed image count. Identify meaningful details for each product. Do not conceal differences that could create incorrect expectations.
Show scale and context
An isolated product image may not communicate size. A suitable usage scene or dimensional illustration can help. Explain when accessories shown are not included in the purchase.
Prepare files for publishing
Do not upload full camera files unchanged. Export appropriate sizes while preserving visible detail and match filenames to product codes. Alternative text should describe meaningful image content. Review both the mobile product page and the smaller catalogue thumbnail.